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        <title>Performance Perspectives by Cognos, an IBM company</title>
        <description>Important Business Intelligence, Enterprise Planning and Performance Management issues for the IT, Finance and Business audiences.</description>
        <link>http://www.cognos.com/newsletter/index.html</link>
        <copyright>Copyright 2007 Cognos Incorporated. All rights reserved.</copyright>
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            <title>Solving the complexity challenge, sort of (Part 3 of 3)</title>
            <description>Managing BI complexity in your own shop? You're not alone: the last of our InformationWeek exclusives delves headfirst into ETL, integration, and the impact BI can have on existing IT infrastructures.&lt;img src="http://rss.cognos.com/~r/cognos/iNZZ/~4/283945998" height="1" width="1"/&gt;</description>
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            <pubDate>Mon, 5 May 2008 09:36:32 -0400</pubDate>
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            <title>The Fast Close and performance management: More than distant cousins (Part 4 of 5)</title>
            <description>The sooner you have acccurate actuals, the sooner you can measure your progress, writes Gary Simon. Here, he explains how the Fast Close can act as the "engine" of your performance management goals.&lt;img src="http://rss.cognos.com/~r/cognos/iNZZ/~4/280148203" height="1" width="1"/&gt;</description>
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            <pubDate>Tue, 29 Apr 2008 10:54:06 -0400</pubDate>
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            <title>Lean manufacturing goes beyond the shop floor</title>
            <description>The practice took Toyota to the top of the automotive world. Now retailers, banks, and even airlines are discovering that less is truly more. A look at why that is and why you'll need analysis, plans, and dashboards along the way.&lt;img src="http://rss.cognos.com/~r/cognos/iNZZ/~4/276373743" height="1" width="1"/&gt;</description>
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            <pubDate>Wed, 23 Apr 2008 15:19:09 -0400</pubDate>
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            <title>How solid is your performance management platform?</title>
            <description>Integration. Integration. Integration. Not to put too fine a point on it, but deployments only succeed if data, applications, and capabilities mesh. The key? Make sure to start with a platform like the one we describe here.&lt;img src="http://rss.cognos.com/~r/cognos/iNZZ/~4/265679255" height="1" width="1"/&gt;</description>
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            <pubDate>Mon, 7 Apr 2008 09:21:45 -0400</pubDate>
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            <title>Strategic flexibility: Your defense against the downturn</title>
            <description>Whether we're in for a "long slog" or just a "shallow downturn," finance leaders' outlook is decidedly downbeat. McKinsey says you can avoid disaster, and with performance management you can even come out ahead.&lt;img src="http://rss.cognos.com/~r/cognos/iNZZ/~4/262655920" height="1" width="1"/&gt;</description>
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            <pubDate>Wed, 2 Apr 2008 09:00:54 -0400</pubDate>
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            <title>Manufacturing: In praise of 30/70 and the loose-tight relationship</title>
            <description>What does it say about successful companies that they never touch their own products? That they understand our flattened world, where collaboration is key, customers are partners, and performance management tools connect every single dot.&lt;img src="http://rss.cognos.com/~r/cognos/iNZZ/~4/258390513" height="1" width="1"/&gt;</description>
            <link>http://rss.cognos.com/~r/cognos/iNZZ/~3/258390513/st_080319_01.html</link>
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            <pubDate>Wed, 26 Mar 2008 11:46:41 -0400</pubDate>
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            <title>Recommended reading for performance management pros</title>
            <description>Whether it's cholera, cement, or America's favorite game, business authors are finding new ways to tell the stories of data-driven decisions. Here we give you our choices for the best titles (and great reads) that should be on every manager's bookshelf.&lt;img src="http://rss.cognos.com/~r/cognos/iNZZ/~4/258390514" height="1" width="1"/&gt;</description>
            <link>http://rss.cognos.com/~r/cognos/iNZZ/~3/258390514/st_080319_01.html</link>
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            <pubDate>Wed, 26 Mar 2008 11:46:03 -0400</pubDate>
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            <title>Why private equity needs performance management</title>
            <description>"Perform or perish." So writes BusinessWeek of the demands private equity firms make of companies they acquire. How do CFOs survive in this tough new climate? By replacing spreadsheets with flexible systems and best guesses with precise results.&lt;img src="http://rss.cognos.com/~r/cognos/iNZZ/~4/258390517" height="1" width="1"/&gt;</description>
            <link>http://rss.cognos.com/~r/cognos/iNZZ/~3/258390517/st_080319_01.html</link>
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            <pubDate>Wed, 26 Mar 2008 11:45:02 -0400</pubDate>
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            <title>Professional report author? Here's what you've been waiting for</title>
            <description>Call it "BI "a la carte." With the mix of users, data, and delivery, there's no single report that's to everyone's tastes. But there is a single product you can use to feed your users, who no doubt are always hungry for answers.&lt;img src="http://rss.cognos.com/~r/cognos/iNZZ/~4/249501361" height="1" width="1"/&gt;</description>
            <link>http://rss.cognos.com/~r/cognos/iNZZ/~3/249501361/st_080123_02.html</link>
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            <pubDate>Tue, 11 Mar 2008 09:04:41 -0400</pubDate>
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            <title>Five steps to better system management (and key metrics, too)</title>
            <description>From usage patterns to performance thresholds, the better you know your system, the easier it is to keep it in peak form. Luckily, with new admin capabilities in IBM Cognos 8 BI, now you can find the answers all in one place.&lt;img src="http://rss.cognos.com/~r/cognos/iNZZ/~4/249501362" height="1" width="1"/&gt;</description>
            <link>http://rss.cognos.com/~r/cognos/iNZZ/~3/249501362/st_080123_01.html</link>
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            <pubDate>Tue, 11 Mar 2008 09:03:59 -0400</pubDate>
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            <title>"Green Wave": An interview with Andrew Winston</title>
            <description>Green issues are business issues, says the author of Green to Gold. They all boil down to reducing costs and risk. Here, he highlights the companies that take both to heart, the metrics you need to ride the Green Wave, and the ways to create value when you do.&lt;img src="http://rss.cognos.com/~r/cognos/iNZZ/~4/241509771" height="1" width="1"/&gt;</description>
            <link>http://rss.cognos.com/~r/cognos/iNZZ/~3/241509771/st_080123_01.html</link>
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            <pubDate>Tue, 26 Feb 2008 09:00:00 -0500</pubDate>
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            <title>Is performance management in your DNA?</title>
            <description>From usage patterns to performance thresholds, the better you know your system, the easier it is to keep it in peak form. Luckily, with new admin capabilities in Cognos 8 BI, now you can find the answers all in one place.&lt;img src="http://rss.cognos.com/~r/cognos/iNZZ/~4/237601819" height="1" width="1"/&gt;</description>
            <link>http://rss.cognos.com/~r/cognos/iNZZ/~3/237601819/st_080123_04.html</link>
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            <pubDate>Tue, 19 Feb 2008 09:14:23 -0500</pubDate>
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            <title>Cognos Forum 2008 - Annual Customer Conference</title>
            <description>This year, Cognos Forum will be held May 12-15 in Las Vegas. With 130 breakout sessions spanning all products and solutions, Cognos Forum provides in-depth education, one-of-a-kind networking opportunities, and an extensive onsite resource center -  Performance World - where you can test drive the newest Cognos solutions, understand the Cognos product vision and roadmap, and get one-on-one answers to your most pressing problems.&lt;img src="http://rss.cognos.com/~r/cognos/iNZZ/~4/229117401" height="1" width="1"/&gt;</description>
            <link>http://rss.cognos.com/~r/cognos/iNZZ/~3/229117401/forum08_launchpad.html</link>
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            <pubDate>Mon, 4 Feb 2008 15:24:46 -0500</pubDate>
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            <title>A beginner's guide to financial performance management (FPM)</title>
            <description>Faster planning. Actionable advice. Preventive action. Automation, accountability, and a shorter close. It's a lot to ask of a three-letter acronym. But it's precisely the promise of Cognos FPM.&lt;img src="http://rss.cognos.com/~r/cognos/iNZZ/~4/220402180" height="1" width="1"/&gt;</description>
            <link>http://rss.cognos.com/~r/cognos/iNZZ/~3/220402180/st_071129_02.html</link>
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            <pubDate>Mon, 21 Jan 2008 09:08:00 -0500</pubDate>
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            <title>Need BI? This is probably why (Part 1 of 3)</title>
            <description>You're not alone if you're thinking big but starting small. In the first of our InformationWeek exclusives, we see why companies tackle the day-to-day issues first before moving on to the strategic goals.&lt;img src="http://rss.cognos.com/~r/cognos/iNZZ/~4/216444693" height="1" width="1"/&gt;</description>
            <link>http://rss.cognos.com/~r/cognos/iNZZ/~3/216444693/st_071129_02.html</link>
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            <pubDate>Mon, 14 Jan 2008 09:01:57 -0500</pubDate>
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            <title>Pragmatic steps to higher-quality data (Part 2 of 5)</title>
            <description>Capital markets reward the fast close, writes Gary Simon, but companies that focus on speed above all risk errors that are hard to find and harder to correct. The cure? Take control early, manage your metadata, and get rid of the spreadsheets.&lt;img src="http://rss.cognos.com/~r/cognos/iNZZ/~4/212634901" height="1" width="1"/&gt;</description>
            <link>http://rss.cognos.com/~r/cognos/iNZZ/~3/212634901/st_071129_01.html</link>
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            <pubDate>Mon, 7 Jan 2008 09:35:57 -0500</pubDate>
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            <title>Bye, bye box stores? How shoppers are rewriting the rules in retail</title>
            <description>Forget selling more things to more people, says Accenture. Consumers want better service and more choice, and have no qualms about switching stores to find what they want. A look at the stores that are getting it right and how BI can help you respond.&lt;img src="http://rss.cognos.com/~r/cognos/iNZZ/~4/209930232" height="1" width="1"/&gt;</description>
            <link>http://rss.cognos.com/~r/cognos/iNZZ/~3/209930232/st_071129_01.html</link>
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            <pubDate>Wed, 2 Jan 2008 09:44:23 -0500</pubDate>
            <source url="http://www.cognos.com/newsletter/">Cognos Newsletters</source>
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            <title>Big decisions, big dreams</title>
            <description>"One of the most important decisions we make is on the size of our dreams. The bigger and more noble the dream, the more employees want to help create it. Small dreams breed small thinking; large ones inspire the heart and mind."   - By Dr. John Izzo&lt;img src="http://rss.cognos.com/~r/cognos/iNZZ/~4/201698058" height="1" width="1"/&gt;</description>
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            <pubDate>Mon, 17 Dec 2007 10:45:25 -0500</pubDate>
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            <title>See the next evolution of Cognos Performance Management in action</title>
            <description>On January 15, Cognos will host an exclusive live event in New York City, complemented by a virtual, half-day event - both featuring keynotes by Rob Ashe -  to celebrate the official launch of Cognos 8 v3, and new Cognos solutions for the mid-market.&lt;img src="http://rss.cognos.com/~r/cognos/iNZZ/~4/199909173" height="1" width="1"/&gt;</description>
            <link>http://rss.cognos.com/~r/cognos/iNZZ/~3/199909173/st_jan15_01.html</link>
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            <pubDate>Thu, 13 Dec 2007 14:53:30 -0500</pubDate>
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            <title>The invisible manager</title>
            <description>Is new management no management? As the 'net generation drives mass collaboration and flat organizations, what happens to our cherished notions of command and control? Here's what the changes mean for IT, and how performance management can guide you through this brave new world.&lt;img src="http://rss.cognos.com/~r/cognos/iNZZ/~4/198065516" height="1" width="1"/&gt;</description>
            <link>http://rss.cognos.com/~r/cognos/iNZZ/~3/198065516/st_071129_01.html</link>
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            <pubDate>Mon, 10 Dec 2007 09:20:00 -0500</pubDate>
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        <item>
            <title>An interview with Martha Rogers</title>
            <description>Of your brand, employees, products, and customers, only customers bring in revenue, says the author of The One-to-One Future. Here, she outlines how to maximize your "return on customer" and the lessons marketers can learn if they find themselves on a farm.&lt;img src="http://rss.cognos.com/~r/cognos/iNZZ/~4/190743489" height="1" width="1"/&gt;</description>
            <link>http://rss.cognos.com/~r/cognos/iNZZ/~3/190743489/st_071017_01.html</link>
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            <pubDate>Mon, 26 Nov 2007 09:26:11 -0500</pubDate>
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            <title>Moneyball and beyond: Key metrics for your favorite sports</title>
            <description>Whether it's outs, turnovers, or defence against the run, there's no shortage of data in professional sports. We talk to three rabid fans about the teams that they love, and the metrics they'd use were they to call the plays.&lt;img src="http://rss.cognos.com/~r/cognos/iNZZ/~4/187183116" height="1" width="1"/&gt;</description>
            <link>http://rss.cognos.com/~r/cognos/iNZZ/~3/187183116/st_071017_03.html</link>
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            <pubDate>Mon, 19 Nov 2007 09:19:02 -0500</pubDate>
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            <title>Six rules for effective forecasting</title>
            <description>Look for the "S" curve and embrace things that don't fit. Be weak in strong opinions and know when to hold back. A look into Paul Saffo's latest thinking and the tools you'll need to build your "cone of uncertainty."&lt;img src="http://rss.cognos.com/~r/cognos/iNZZ/~4/183595852" height="1" width="1"/&gt;</description>
            <link>http://rss.cognos.com/~r/cognos/iNZZ/~3/183595852/st_071017_03.html</link>
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            <pubDate>Mon, 12 Nov 2007 09:29:25 -0500</pubDate>
            <source url="http://www.cognos.com/newsletter/">Cognos Newsletters</source>
        <feedburner:origLink>http://www.cognos.com/newsletter/finance/st_071017_03.html?mc=web_ns_rss</feedburner:origLink></item>
        <item>
            <title>Data quality: Why "good enough" isn't good enough anymore</title>
            <description>It's an obvious parallel: the better your data, the better your decisions. But when you're dealing with terabytes, complete accuracy can be hard to come by. Luckily, there's software to help you and a process you can follow.&lt;img src="http://rss.cognos.com/~r/cognos/iNZZ/~4/183595853" height="1" width="1"/&gt;</description>
            <link>http://rss.cognos.com/~r/cognos/iNZZ/~3/183595853/st_071017_03.html</link>
            <category domain="">Newsletter</category>
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            <pubDate>Mon, 5 Nov 2007 09:20:30 -0500</pubDate>
            <source url="http://www.cognos.com/newsletter/">Cognos Newsletters</source>
        <feedburner:origLink>http://www.cognos.com/newsletter/it/st_071017_03.html?mc=web_ns_rss</feedburner:origLink></item>
        <item>
            <title>Fast Close and the reporting supply chain</title>
            <description>Chasing the Fast Close? A laudable goal, writes Gary Simon, provided it's not to the exclusion of everything else. Here, the Group Publisher of FSN surveys the changes in group reporting and argues for a more holistic approach in tackling the issues.&lt;img src="http://rss.cognos.com/~r/cognos/iNZZ/~4/176712346" height="1" width="1"/&gt;</description>
            <link>http://rss.cognos.com/~r/cognos/iNZZ/~3/176712346/st_071017_01.html</link>
            <category domain="">Newsletter</category>
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            <pubDate>Mon, 29 Oct 2007 11:17:11 -0400</pubDate>
            <source url="http://www.cognos.com/newsletter/">Cognos Newsletters</source>
        <feedburner:origLink>http://www.cognos.com/newsletter/finance/st_071017_01.html?mc=web_ns_rss</feedburner:origLink></item>
        <item>
            <title>Cognos Performance Perspectives Reader Survey</title>
            <description>What's your perspective on Performance Perspectives? Help us build a better newsletter by filling out our reader survey!&lt;img src="http://rss.cognos.com/~r/cognos/iNZZ/~4/175367954" height="1" width="1"/&gt;</description>
            <link>http://rss.cognos.com/~r/cognos/iNZZ/~3/175367954/s.aspx</link>
            <category domain="">Newsletter</category>
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            <pubDate>Fri, 26 Oct 2007 09:28:09 -0400</pubDate>
            <source url="http://www.cognos.com/newsletter/">Cognos Newsletters</source>
        <feedburner:origLink>http://www.surveymonkey.com/s.aspx?sm=obs_2fM8bzoW87uuKTkqipLA_3d_3d</feedburner:origLink></item>
        <item>
            <title>How bad decisions get made</title>
            <description>Too much data or not quite enough? Excessive delegation or rampant mob rule? There's no shortage of ways things can go wrong. The fix? View decision-making as a process and not an event, says Harvard professor David Garvin. Here are three ways a performance management culture can improve it for everyone involved.&lt;img src="http://rss.cognos.com/~r/cognos/iNZZ/~4/174378401" height="1" width="1"/&gt;</description>
            <link>http://rss.cognos.com/~r/cognos/iNZZ/~3/174378401/st_071017_02.html</link>
            <category domain="">Newsletter</category>
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            <pubDate>Wed, 24 Oct 2007 11:33:21 -0400</pubDate>
            <source url="http://www.cognos.com/newsletter/">Cognos Newsletters</source>
        <feedburner:origLink>http://www.cognos.com/newsletter/it/st_071017_02.html?mc=web_ns_rss</feedburner:origLink></item>
        <item>
            <title>Managing the business risks of climate change</title>
            <description>In a world where bottled water needs carbon offsets, the old risk formulas simply don't measure up. How climate change is rewriting the rules, and the new approaches Finance can take to weather the coming storms.&lt;img src="http://rss.cognos.com/~r/cognos/iNZZ/~4/161975836" height="1" width="1"/&gt;</description>
            <link>http://rss.cognos.com/~r/cognos/iNZZ/~3/161975836/st_070829_02.html</link>
            <category domain="">Newsletter</category>
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            <pubDate>Thu, 27 Sep 2007 08:44:34 -0400</pubDate>
            <source url="http://www.cognos.com/newsletter/">Cognos Newsletters</source>
        <feedburner:origLink>http://www.cognos.com/newsletter/finance/st_070829_02.html?mc=web_ns_rss</feedburner:origLink></item>
        <item>
            <title>Why green is good for your market cap and more</title>
            <description>What's the link between CO2 and EPS? Reduce one and you'll boost the other, say Goldman Sachs and Morgan Stanley. We look at the meeting of environmental issues and investor concerns, and the capabilities Finance needs to manage both with success.&lt;img src="http://rss.cognos.com/~r/cognos/iNZZ/~4/160595656" height="1" width="1"/&gt;</description>
            <link>http://rss.cognos.com/~r/cognos/iNZZ/~3/160595656/st_070829_01.html</link>
            <category domain="">Newsletter</category>
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            <pubDate>Mon, 24 Sep 2007 08:55:10 -0400</pubDate>
            <source url="http://www.cognos.com/newsletter/">Cognos Newsletters</source>
        <feedburner:origLink>http://www.cognos.com/newsletter/finance/st_070829_01.html?mc=web_ns_rss</feedburner:origLink></item>
        <item>
            <title>When reporting becomes performance management (The last in a series)</title>
            <description>Step 1 told you "How." Steps 2 and 3 told you "Why." In step 4, we look at the "What?" As in, what your business should be doing, and what processes and resources you need to transform it into a high-performer.&lt;img src="http://rss.cognos.com/~r/cognos/iNZZ/~4/159013263" height="1" width="1"/&gt;</description>
            <link>http://rss.cognos.com/~r/cognos/iNZZ/~3/159013263/st_070829_03.html</link>
            <category domain="">Newsletter</category>
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            <pubDate>Thu, 20 Sep 2007 08:59:41 -0400</pubDate>
            <source url="http://www.cognos.com/newsletter/">Cognos Newsletters</source>
        <feedburner:origLink>http://www.cognos.com/newsletter/it/st_070829_03.html?mc=web_ns_rss</feedburner:origLink></item>
        <item>
            <title>From financials to carbon statements: A new agenda for reporting</title>
            <description>Customer demands. Government regulations. Investor scrutiny. Whether these are already in play or waiting in the wings, companies are stepping up their efforts to tell the world about their respective carbon footprints.&lt;img src="http://rss.cognos.com/~r/cognos/iNZZ/~4/157588127" height="1" width="1"/&gt;</description>
            <link>http://rss.cognos.com/~r/cognos/iNZZ/~3/157588127/st_070829_02.html</link>
            <category domain="">Newsletter</category>
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            <pubDate>Mon, 17 Sep 2007 08:55:44 -0400</pubDate>
            <source url="http://www.cognos.com/newsletter/">Cognos Newsletters</source>
        <feedburner:origLink>http://www.cognos.com/newsletter/it/st_070829_02.html?mc=web_ns_rss</feedburner:origLink></item>
        <item>
            <title>BI and the environment: Is there a green future for CIOs?</title>
            <description>Forget server uptime. It's material waste and CO2 emissions that matter now. Especially when only four percent of the energy in your data center actually goes to process data. We look at the growing demand for "green IT" and how BI helps you respond.&lt;img src="http://rss.cognos.com/~r/cognos/iNZZ/~4/155980575" height="1" width="1"/&gt;</description>
            <link>http://rss.cognos.com/~r/cognos/iNZZ/~3/155980575/st_070829_01.html</link>
            <category domain="">Newsletter</category>
            <guid isPermaLink="false">http://www.cognos.com/newsletter/it/st_070829_01.html?mc=web_ns_rss</guid>
            <pubDate>Thu, 13 Sep 2007 10:18:33 -0400</pubDate>
            <source url="http://www.cognos.com/newsletter/">Cognos Newsletters</source>
        <feedburner:origLink>http://www.cognos.com/newsletter/it/st_070829_01.html?mc=web_ns_rss</feedburner:origLink></item>
        <item>
            <title>Cognos Performance 2007 - Your Map to Higher Performance</title>
            <description>The countdown is on for Performance 2007 - Cognos' annual global event designed to help you understand the latest products, services and proven practices in business intelligence and performance management.&lt;img src="http://rss.cognos.com/~r/cognos/iNZZ/~4/154630709" height="1" width="1"/&gt;</description>
            <link>http://rss.cognos.com/~r/cognos/iNZZ/~3/154630709/performance_2007.html</link>
            <category domain="">Newsletter</category>
            <guid isPermaLink="false">http://www.cognos.com/newsletter/preview/performance_2007.html</guid>
            <pubDate>Mon, 10 Sep 2007 10:56:26 -0400</pubDate>
            <source url="http://www.cognos.com/newsletter/">Cognos Newsletters</source>
        <feedburner:origLink>http://www.cognos.com/newsletter/preview/performance_2007.html</feedburner:origLink></item>
        <item>
            <title>Performance management goes green</title>
            <description>"From the 'nutrition label' on your new shoes to investor interest in your carbon footprint, green and business issues are now one and the same."&lt;img src="http://rss.cognos.com/~r/cognos/iNZZ/~4/149337767" height="1" width="1"/&gt;</description>
            <link>http://rss.cognos.com/~r/cognos/iNZZ/~3/149337767/nl_green-issue_st_070829_01.html</link>
            <category domain="">Newsletter</category>
            <guid isPermaLink="false">http://www.cognos.com/rss/xml/nl_green-issue_st_070829_01.html</guid>
            <pubDate>Tue, 28 Aug 2007 10:57:24 -0400</pubDate>
            <source url="http://www.cognos.com/newsletter/">Cognos Newsletters</source>
        <feedburner:origLink>http://www.cognos.com/rss/xml/nl_green-issue_st_070829_01.html</feedburner:origLink></item>
        <item>
            <title>Performance management and the upside of green</title>
            <description>"The 2.5 billion tons of waste countries collect each year are worth $120 billion, for the companies that can recyle and re-use it."&lt;img src="http://rss.cognos.com/~r/cognos/iNZZ/~4/149337769" height="1" width="1"/&gt;</description>
            <link>http://rss.cognos.com/~r/cognos/iNZZ/~3/149337769/nl_bz_st_070829_01.html</link>
            <category domain="">Newsletter</category>
            <guid isPermaLink="false">http://www.cognos.com/rss/xml/nl_bz_st_070829_01.html</guid>
            <pubDate>Tue, 28 Aug 2007 10:49:11 -0400</pubDate>
            <source url="http://www.cognos.com/newsletter/">Cognos Newsletters</source>
        <feedburner:origLink>http://www.cognos.com/rss/xml/nl_bz_st_070829_01.html</feedburner:origLink></item>
        <item>
            <title>Green decisions, smart decisions</title>
            <description>"There are investment opportunities in clean technology and phenomenal innovations at every level."&lt;img src="http://rss.cognos.com/~r/cognos/iNZZ/~4/149337770" height="1" width="1"/&gt;</description>
            <link>http://rss.cognos.com/~r/cognos/iNZZ/~3/149337770/nl_ds_st_070829_01.html</link>
            <category domain="">Newsletter</category>
            <guid isPermaLink="false">http://www.cognos.com/rss/xml/nl_ds_st_070829_01.html</guid>
            <pubDate>Tue, 28 Aug 2007 10:54:18 -0400</pubDate>
            <source url="http://www.cognos.com/newsletter/">Cognos Newsletters</source>
        <feedburner:origLink>http://www.cognos.com/rss/xml/nl_ds_st_070829_01.html</feedburner:origLink></item>
        <item>
            <title>BI and the environment: Is there a green future for CIOs?</title>
            <description>"We look at the growing demand for 'green IT' and how BI helps you respond."&lt;img src="http://rss.cognos.com/~r/cognos/iNZZ/~4/149337775" height="1" width="1"/&gt;</description>
            <link>http://rss.cognos.com/~r/cognos/iNZZ/~3/149337775/nl_it_st_070829_01.html</link>
            <category domain="">Newsletter</category>
            <guid isPermaLink="false">http://www.cognos.com/rss/xml/nl_it_st_070829_01.html</guid>
            <pubDate>Tue, 28 Aug 2007 10:55:18 -0400</pubDate>
            <source url="http://www.cognos.com/newsletter/">Cognos Newsletters</source>
        <feedburner:origLink>http://www.cognos.com/rss/xml/nl_it_st_070829_01.html</feedburner:origLink></item>
        <item>
            <title>Why green is good for your market cap and more</title>
            <description>"We look at the meeting of environmental issues and investor concerns, and the capabilities Finance needs to manage both with success."&lt;img src="http://rss.cognos.com/~r/cognos/iNZZ/~4/149337776" height="1" width="1"/&gt;</description>
            <link>http://rss.cognos.com/~r/cognos/iNZZ/~3/149337776/nl_fn_st_070829_01.html</link>
            <category domain="">Newsletter</category>
            <guid isPermaLink="false">http://www.cognos.com/rss/xml/nl_fn_st_070829_01.html</guid>
            <pubDate>Tue, 28 Aug 2007 10:56:18 -0400</pubDate>
            <source url="http://www.cognos.com/newsletter/">Cognos Newsletters</source>
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